Vintage Arrowhead & Puritas Glass Tilt Bottle
Very unusual water bottle. This is a vintage 1/2 (half) gallon Arrowhead & Puritas water bottle designed to stand vertically or rest at a tilt.
The bottom is imprinted: Arrowhead & Puritas Waters Inc., "Not To Be Refilled", 102-64. Looks like the Ball logo imprinted as the manufacturer. There is also an arrowhead imprinted on the narrow side of the bottle. It measures 11" tall and approx. 4" by 6 1/2" wide with the tilt pad being 3" by 4" and the vertical bottom 4" by 4".
There are no chips or cracks. The lip is in perfert condition. The cap has surface rust with some of its original green color. There is some internal watermark stains. A little minor scuff marks noted on the outside. Great collectible item.
Arrowhead & Puritas of Los Angeles wanted to introduce half-gallon glass bottles to the home and restaurant market. Glass containers of this size were unwieldy and heavy, particularly when filled, making them awkward for people seated at a table to lift.
The designers studied in depth how the product worked, how it was made, and how the consumer used it. The “tilt bottle” was developed by renowned award winning brand designer Walter Landor. The tilt bottle has two flat surfaces; it did not have to be lifted to refill an empty glass, nor did it require a handle to be passed from person to person.
The bottle’s classical curves resembled the shape of early nineteenth-century glass flasks, and its rocking motion made the container easy to use. Walter stressed that the design’s main advantage was that the user, by tilting the bottle, could pour without ever lifting the bottle; thus was created an elegant and practical decanter for storing and serving bottled water.
The container performed well as a self-promoter of sales in retail stores and restaurants and in people’s homes. After drinking the water, the consumer could save the bottle for other uses, creating an in-home reminder. The design increased product recognition and resulted in greater sales for Arrowhead & Puritas.