Retail Price: $77.00 - Save 41% Off! This Bracelet is crafted from Solid Sterling Silver and Rhodium Plated for Anti-tarnish & White Gold Look. The Charm is set with Good Quality Cubic Zirconia Stones. The evil eye is a look that is superstitiously believed by many cultures to be able to cause injury or bad luck on the person at whom it is directed for reasons of envy or dislike. The term also refers to the power attributed to certain persons, of inflicting injury or bad luck by such an envious or ill-wishing look.