Relentless Simplicity - The Bonanza Blog

Welcome to the Bonanza Blog! Here you will find all the latest news about our online marketplace, with timely stories about how to get the most out of your selling online and effectively manage your online shop.

Purchase and Print USPS International Shipping Labels on Bonanza

We're really excited to announce that it's now possible to buy and print USPS international shipping labels right from Bonanza! Now shipping internationally is just as simple as shipping within the US.

That's great! What does this mean for me?

Sellers who ship internationally open themselves up to an even larger number of potential customers. More potential customers means more potential sales. More sales means happy sellers. And happy sellers means happy Bonanzlers here at HQ.

How do I get international buyers to see my booth?

Set international shipping via the batch editor
Set international shipping via the batch editor

In order to attract those international buyers, you'll want to update your shipping profiles to include international shipping. Adding international shipping can be done individually from the "Edit item" page as well as from the batch editor.

If you are enrolled in our Google Shopping advertising program, and you ship worldwide, your items will be published to Google Shopping for the US, United Kingdom, India, and Canada (and we're always evaluating adding more countries).

I've made an international sale, how do I print my label?

Bonanza international shipping order form
Bonanza international shipping order form

Printing the shipping label is easy.

  1. When viewing an order in "Items Sold," click the... (continued)

Anouncing the Newest Bonanza Webstore Theme, Slalom

Howdy folks. I'm back with more news! Today we're releasing our latest Bonanza webstore theme, "Slalom."

"Slalom" is our most visually advanced theme yet. With this theme, we bumped up the "wow" factor. That starts with the over-sized images on the home page. Our sellers have their own unique brands and personalities to set them apart, and we wanted a way to make that immediately obvious to their customers. The extra large images let you tell your story through photos.

The name "Slalom" was inspired by movement, and we worked to inject that feeling into the theme. "Slalom" is peppered with subtle visual effects to convey motion. Scroll from the very top of the home page to the bottom, and you may notice the various ways the theme "moves" with you.

Like all of our Bonanza webstorethemes, "Slalom" utilizes "responsive design." Basically, what this means is that no matter how your customers view your webstore - whether it's on their desktop computer, tablet, or smart phone - they will get an experience that is optimized for the size of their screen. Your home computer screen is wider than the screen on your phone, and all of our webstore themes... (continued)

Just Launched: Simplified Fees Page and Inventory Export

Hi, I'm Eric, a programmer here at Bonanza, and this my first blog post ever! Please be gentle. :)

Lots of updates this week! Hooray! In addition to being able to transfer items between seller accounts, we launched a simplified version of our fees page, as well as a new feature: inventory export.

Fees Page

Our goal with this new fees page was to make it easier and quicker for you to find the most important information about your billing history. That starts at the top of the page with our slick new summary box. This section is intended to give you an idea of the state of your account at a glance.


The other major change was to make the page more compact. We removed the "Bill for ::last month::" box and brought the "Past Bills" section (now called "Statements") up closer to the top of the page.

I think most importantly we made it waaaaaay easier to find your statement for the current month - just click the "View current statement" link (If you don't see that link on your fees page, don't worry. It just means that you haven't been charged any seller fees for the... (continued)

Transfer Your Bonanza Items Between Bonanza Accounts

Super happy to announce that today we have launched a new tool that will permit Bonanza sellers to transfer their Bonanza items from one booth to another! To use this tool, you will first need to link your Bonanza booths (no limit, you can link as many as you like). You can access the linking menu by pointing your mouse over your user name in the upper right hand corner of any Bonanza page:



After you have successfully linked your other active booth(s), you will then go to your batch editor (Sell on Bonanza > Update items as a group). From that page you will select the items you wish to transfer, select the linked booth and then click on the "Apply Changes" button and that should do it. 



You can keep tabs on this and all new updates to Bonanza on our site update feed that can be found on your My Bonanza page (Stay tuned for more fun tools and improvements).

Seller Survey 2014: Results & Actions

We'd like to extend a huge thank you! to all our sellers who participated in this year's annual seller survey. After gathering data for a few weeks, I wanted to share what we learned, along with the actions we plan to take in the coming year to respond to your input and keep Bonanza's distinction as "the most seller-driven marketplace" online.

Where you're coming from

Bonanza was born in a multi-channel world, and that trend clearly continued in 2014. Here are the other marketplaces you used during the past year:

The largest contingent of Bonanza sellers are those active on eBay. No big surprise there. More interesting is Amazon's emergence as the runner-up platform, now representing almost half as many Bonanza sellers as eBay. I believe this is a testament to having built a toolset that can handle the needs of both small and large stores. With all the great merchandise listed on Amazon, we are excited about the opportunity to provide an increasing number of Amazon sellers with a platform that's more affordable and less anonymous. The key to repeat customers is to build a relationship with the buyer, and we will continue to help you cultivate those relationships.

... (continued)

Happiest holidays... ever. What's next?

What a start to the holiday season for Bonanza sellers! It has already been one heck of a Q3/Q4, between the launches of Webstores, Direct Checkout, Affiliate Program, and Background Burner Pro (not to mention the recently lowered price of Shipping Labels, our top-voted feature from the feedback site). Even by Bonanza standards, our programming team really outdid themselves this quarter. They get a cookie. Most websites wouldn't be able to launch that many big features in a year, let alone 4 months.

Yeah, it's about that time

Now that Black Friday and Cyber Monday are in the rearview, we can finally begin to gauge what kind of impact these new additions have had on our sellers' bottom line.

Put it in context

Before jumping into our numbers, it is worth noting for context that its been a good start to the holiday season across the web. According to the Washington Post, ecommerce sales were up an average of 12.6% amongst their surveyed retailers. Comscore was even more bullish, measuring an average increase of 29% over Black Friday & Cyber Monday. From the improving economy to the proliferation of mobile connectivity, it's a great time... (continued)

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