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How Bonanza's Google Shopping Advertising Works for YOU
The_Bonanza_Team Jul 14, 2023

How Bonanza's Google Shopping Advertising Works for YOU

 

Introduction:

Hello, Bonanza community! Today, we're diving into the world of Bonanza's Google Shopping advertising, a powerful tool that can help you reach millions of potential customers. From the free Google Shopping option to the TurboTraffic booster, we're here to unravel the benefits and provide you with valuable insights on maximizing your advertising efforts. Let's explore how Bonanza can take your business to the next level!

Google Shopping Advertising:

Amplify Your Reach When you opt into Google Shopping, you unlock a world of opportunities to showcase your items to eager shoppers. Bonanza's integration with Google Shopping allows your listings to appear in relevant search results, matching customers' search queries with keywords in your item titles and descriptions. This means that when someone searches for a product you're selling, your item has the potential to be displayed to them, increasing your visibility and sales opportunities.

The best part? Bonanza covers the initial cost of advertising your items, so you can enjoy the benefits without any upfront expenses. You only pay a commission when a sale is made through Google Shopping. This cost-effective approach ensures that your advertising dollars are spent efficiently, with a focus on generating tangible results.

Unleashing the Power of TurboTraffic:

Boost Your Buyer Traffic In addition to Bonanza's free Google Shopping advertising, we offer an exceptional paid ad booster called TurboTraffic. This program is designed to drive maximum buyer traffic to your store, ensuring your products get the exposure they deserve. TurboTraffic works hand in hand with Bonanza's advertising program, utilizing the platforms you've selected to maximize your store's visibility.

TurboTraffic is available for sellers who are enrolled as Gold, Platinum, or Titan members, as well as sellers who have purchased an individual TurboTraffic Pack. By investing in TurboTraffic, you supercharge your store's visibility, attracting even more potential buyers and increasing your chances of making sales. It's a fantastic way to give your products a competitive edge in the online marketplace.

Next Steps:

Utilizing Help Pages for In-Depth Information To delve deeper into the intricacies of Bonanza's advertising options and learn how to make the most of your campaigns, we highly recommend exploring our comprehensive help pages. The "How Does Advertising on Bonanza Work?" FAQ guide provides detailed insights into Bonanza's advertising process, covering everything from setting up campaigns to managing costs and tracking performance. Additionally, the "TurboTraffic on Bonanza" guide offers valuable information specific to the TurboTraffic program, giving you a step-by-step understanding of its benefits and how to leverage them for success.

Unveiling the Power of TurboTraffic:

Harnessing the power of Bonanza's Google Shopping advertising is a game-changer for sellers looking to expand their reach and attract new customers. From the free Google Shopping option to the TurboTraffic booster, Bonanza offers a range of tools to supercharge your store's visibility and drive buyer traffic. By taking advantage of these advertising options and staying informed through our help pages, you can unlock the full potential of your Bonanza selling experience.

Start maximizing your sales potential today with Bonanza's Google Shopping advertising and TurboTraffic booster. Expand your reach, increase your visibility, and propel your business towards success!


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8 responses to How Bonanza's Google Shopping Advertising Works for YOU

Alice_Wang says: 07/15/23 at 02:30:16

Great!

sth9 says: 07/15/23 at 07:27:45

Well to be truthful I never buy anything that I see on Google Shopping Advertising,

BonanzaSarah says in response: 03/15/24 at 09:20:50

Sounds like you have your go to shopping spots already, sth9! Google Shopping is used by many shoppers to find what they are looking for. It is a convenient way to compare pricing and shipping on the items.

EmpressDepot says: 07/15/23 at 22:49:31

Thank you for this blog topic.

Quoted from the blog:

“The best part? Bonanza covers the initial cost of advertising your items, so you can enjoy the benefits without any upfront expenses.”

Can you please tell me specifically what Bonanza means by “covers the initial cost.” This leads to a question I have been wondering about for quite some time….does Bonanza at a certain point quit advertising a listing on Google shopping because it reaches a point where there would be no profit margin left on the item for Bonanza to take if/when the item sells?

If so I understand but I really need to know the answer as a seller. I need to be able to make an informed decision if I have listings just sitting in my booth that are no longer being advertised by Bonanza in Google shopping. This would help me to know where I need to concentrate my efforts on.

Thank you,

Sharon

BonanzaSarah says in response: 03/15/24 at 09:16:17

Hi @EmpressDepot! Yes, Bonanza pays to advertise all of our seller’s listings that comply with Google Shopping’s policies. We keep every seller’s ad feed from their booth active on Google and continue to bid for their inventories placement whether the items sell or not. And yes, that means that if a seller has inventory that doesn’t sell, we lose money and it means that the profit margin for us is slim on many listings that do sell due to what we’ve paid for the seller’s advertising over time. Bonanza has always put our sellers first with this.

Indah_Wahyuni says: 07/16/23 at 04:20:24

very helpful information, Thank you.

TheCountryLane says: 07/17/23 at 11:48:32

Is this an “HAVE TOO” thing? And if an item sells on this does it cost the seller 15% or more? Because I was considering putting my items here, and if what I’m asking is yes. Then I won’t. Because that is what Esty has started.

BonanzaSarah says in response: 03/15/24 at 09:27:02

Thanks for asking @TheEclecticShop! Bonanza’s advertising program is optional and you pay nothing up front. First you decide how you much you want to pay as a Final Value Fee on your account’s Advertising Broadcaster. There are 4 tiers to choose from. We use your selection to price our bids for your advertising clicks and we cover the advertising costs until your item sells. When an item sells, you pay your selected Final Value Fee as commission. If your item does not sell, then you pay nothing.

Learn all about how Bonanza’s advertising works here: https://support.bonanza.com/hc/en-us/articles/360000606772-Bonanza-Advertising-FAQ


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